NAL3 SUCCESS STORY
Success Story: Akua Group
Services
Objectives
Challenge
Despite being a leader in its sector and having a strong presence throughout the Iberian Peninsula, Grupo Akua needed to improve its digital presence to stand out in an increasingly competitive market. The challenge was to efficiently organize its product catalog online, optimize the website for SEO, and create relevant content that would increase its organic visibility.
NAL3 Solution
We designed a customized SEO strategy for Grupo Akua, starting with the definition of a URL architecture that would efficiently organize its product catalog according to customer needs and the most relevant keywords. This improved product access and search functionality on its website. In addition, we established an editorial calendar for the blog, focusing on topics relevant to the cleaning industry, which not only helped increase the website’s visibility but also optimized internal linking. This strategy helped create a solid foundation of content that positioned Grupo Akua as a digital leader in its industry.
82,60%
increase in organic visibility
1.369+
New keywords that have achieved a high ranking
176,7%
increase in organic traffic
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